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What Is Grounded Theory? - ('What Is?' Research Methods)by Massimiliano Tarozzi (Paperback)

Grounded theory (GT) is a research methodology and various procedures designed to systematically generate a theory grounded in data or results. Inaugurated at the end of the 1960s, thanks to its methodological rigor as well as its flexibility, in the last two decades GT has become one of the most widely used qualitative research methods across a wide range of subject areas and in the disciplines of nursing, health sciences, computer science, marketing, social psychology and education among others. Today, GT cannot be considered a uniform approach, but there is a number of different schools that this book introduces without belonging to anyone of them. Using GT in research is an adventurous journey: one can only understand 'what' GT by doing it.

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